Dr Mister x Bottom Labs Collaboration - Essential momentum Shorts
HOW THE COLLABORATION CAME ABOUT
Bottoms Lab reached out to us personally because they are planning to launch their Co-Lab program to collaborate with local brands that could benefit from their reach online.
Bottoms Lab comes off as a youthful brand. They sent over some of their products and what blew us away is the innovation behind their material and design. It feels like a brand and product that is well thought out in every way possible.
We’ve had many meetings set up prior to the launch to discuss the collaboration, and from what we have shared about both our brands, we feel very strongly about the collaboration because it feels like their values directly reflect ours in terms of our passion for the industry.
We believe that it is best to play by our strengths; With theirs in material and technology & ours on our minimalistic aesthetics.
With their initiative to share their platform with a local brand, we have the advantage to put Malaysian streetwear on the map.
Bottoms Lab is an Australian independent brand founded by a pair of brothers residing in Melbourne. All our apparels are engineered and designed in Australia by the best. Bottoms Lab is created solely for the purpose of creating apparel that look and feel amazing.