TYGE “Nothing Matters” in New Rust Edition

Continuing the Nothing Matters line-up, we’re introducing the new NM Rust Tee—now available in additional colourways: white, black, and the new olive brown.

This release features an upgraded 300gsm combed cotton fabric, offering a lighter and more breathable feel compared to the previous version. This is the first time we’re using the new dropped box cut in the Nothing Matters series, creating a boxier silhouette with a clean look.

We’re also unveiling the new Half Dead, Half Famous Tyge (Rust edition), highlighted with an orange-brown tint colour. Finished in full embroidery, it keeps the defining details of the dissected half skull, half Tyge graphic displayed on the front.

Carrying forward the same tagline from the previous release, the phrase inspires intentional living where:

“Half Dead” serves as a reminder of mortality and the importance of gratitude

“Half Famous” highlights the value of humility and the rejection of superficial fame

“Nothing Matters” encourages the release of ego, focusing instead on purpose and kindness

This drop speaks to one truth: fulfilment comes from being real, staying compassionate and choosing to uplift the people around you. Don’t miss out on discovering the new pieces.